IRL GGP new logo

IRL (in real life) is an immersive shopping experience brought to you by The Lionesque Group and GGP located at Water Tower Place, in the heart of Magnificent Mile in Chicago, Illinois that fosters the human connection between customers and brands in today’s digital age within a truly omni-channel storefront.

Come eat-play-shop (in real life) from today’s fastest growing brands.

Chapter-One-Logo

We spend half our lives at home, whether at sleep, work or play; making the time to create your own oasis impacts how you start and end your day. Join us on a journey of discovery of a better night’s sleep, a touch of artistic inspiration an invigoration of athleticism, a taste of comfort, a toast to life.

Click on Chapter One to shop our curated collection.

DON’T MISS OUR GREAT EVENTS

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PRESS

  • Point Of Sale
  • IMPINJ
  • middle market growth
  • chicago magazine
  • WWD logo
  • Design-Retail
  • HFN
  • Business Insider
  • WGN Chicago
  • chicago tribune

INTERESTED IN BEING SHOWCASED IN OUR NEXT CHAPTER?

We would love to hear from you.

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Water Tower Place


835 N Michigan Ave, Chicago, IL 60611

Look for us on the 3rd floor.

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